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"Rock It WordPress" Training

Getting Started

Welcome
Important Terminology
Important Note About Gutenberg

Getting to Know WordPress

Understanding Your WordPress Dashboard
Main Content: Posts and Pages
Supporting Content: Sidebars, Footers & Widgets

Working With Content in WordPress

Posts
Categories
Pages
Using the Post and Page Editor
Editing Exisiting Pages and Posts
Formatting Content on Pages and Posts
Adding Links

WordPress Features

Customize (To Make Live Updates)
Widgets (Sidebars & Footers)
Menus
Comments
Media & Images
Plugins

How To Manage Your New Site

Build a Support System
Set a Schedule for Maintenance
Update Your Framework
The Must-Have SEO Plugin
Google Webmaster Tools & Sitemaps
Connect Google Analytics
Backups and Caching

Search Engine Optimization

Keyword Research
Meta Descriptions

Website Content Audit

Common Website Mistakes and How to Fix Them
Content Formatting
Permalinks & URLs
Image Use
SEO
Technical Details
Website Content

BONUS Material

Create an Audience Persona
Create a Wordmark Logo
Writing Call-to-Actions
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